Brian Jud posted 30 Ways to Get Free Advertising for books.
Pin Pads at 63 Barnes and Noble stores were hacked, prompting the company to stop using Pin Pads in all 700 of its stores. Online and Nook purchases were not affected. Read full article at Publishers Weekly.
From my upcoming How to Publish and Promote Your Book Now - Beyond the Book:
You should also think beyond the initial manuscript. That one book could contain countless possibilities. Publishers are always looking at other options, as evidenced by the rights they wish to keep in the contract, and you should be, too. (Especially if you self-publish.)
• Foreign rights: Your book translated into another language.
• Audio books: Downloadable MP3 files or CD recordings of a professional reading your book.
• Book clubs: Book of the Month and similar clubs that offer books to members. Often this entails the creation of a smaller, hardback version of the book, which is sent for consideration six months or more before its release. Book clubs don’t return books — a big plus for you and/or your publisher.
• Magazine excerpts: Short excerpts of your book.
• Movie or TV rights: Your book becomes a studio release, TV movie, or TV series.
• Book series: Your book develops into a series and spawns sequels.
• Additional material: Your book is sold in a bundle with a CD, activity kit, toy, etc.
• Aftermarket merchandise: Your book has become a franchise, resulting in the sale of related items.
And your Friday inspirational photo:
Go for a ride!
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