Monday, 22 October 2012

Blog Widgets and Marketing Materials for Authors

Blog Widgets

Most of us use standard widgets for our blog - widgets for following, blogrolls, archives, Twitter, etc.

But if you’re looking for some really unique widgets, visit Mashable’s 50 Great Widgets for Your Blog.

To give you a sample:
LinkedInABox – show off your LinkedIn profile. Perfect for personal blogs.
WikiSeek – search Wikipedia with this simple widget.
Now Playing – if you got to share your current playlist contents with the world, Sigamp will do the trick. Works with most popular music players, including Foobar, Winamp, iTunes and others.
3Jam – lets your visitors send messages to your mobile phone, without them knowing your phone number.
iBegin Weather Widget – Display weather information in your sidebar. Just like with Price of Gas, works great with travel-related blogs.

You can also visit sites such as Widgetbox and custom create your own widgets.

Any fun widgets outside of the standards you’d recommend?


Marketing Materials

Even though most of our promotions are online now, there are still tangible items that can help us promote our books:

Bookmarks - essential for any author

Business cards - also essential - you are a professional now

Postcards - mail to libraries, bookstores, target lists, fan clubs

Brochures - highlight your book titles, your speaking topics, etc.

Sell sheets & flyers - for the media, bookstores, and libraries

Press kit - your website should have a ‘media room,’ but it’s a good idea to have a physical press kit just in case

List of emails & addresses - can’t send out news of your next book without these

Posters & display items - for physical appearances

Giveaway items - pens, mugs, totes, etc.

Additional materials sold with your book - packaged with a CDRom, stuffed toy, etc.

Any other promotional materials you’d recommend?

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