Bookmarks are an author essential! Every author needs bookmarks.
Why?
Bookmarks are practical. Anyone who reads a print book uses them. Of all the promotional items you can hand out, it’s the least likely to be tossed.
They are relatively cheap.
Bookmarks can be left everywhere - near the bookstore registers, in libraries, in doctor’s offices…
They can double as our calling card. (Although authors should also carry business cards, too.)
Last but not least, they promote for us long after we are gone - because people will NOT remember you or your book five minutes later!
Bookmarks should display cover art, short synopsis, your name, ISBN, price, genre, publisher, short quotes or reviews, and your website.
Okay, authors - do you have bookmarks? Carry them with you at all times? Leave them everywhere possible?
And because this is when the Weekend Sillies usually run, I leave you with an LOL Cat:
see more Lolcats and funny pictures, and check out our
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